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6 Reasons to Organise a Corporate Activity on a Cruise: The Ultimate Guide!

Posted: 3/5/2024

Author: Amelie de Moreau

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We all have in mind a friend or a family member who, during a meal, enthusiastically shares the details of the latest corporate party organised by their employer. Their sense of pride is palpable through their stories, sometimes eliciting a hint of jealousy from other guests. Yet, we often tend to underestimate the positive impact that good team building, incentives, or seminars can have. Properly organised, these events not only strengthen team cohesion but also loyalty and pride in working for one's employer. Moreover, they can play a crucial role in attracting top talent by demonstrating the company's commitment to employee well-being.

Having worked for years in the financial sector, I've participated in numerous corporate events. Cruising seems to be the ideal format for such events, which is why I've decided to write this article to demonstrate to you why it's time to organise your corporate event on a cruise!

Firstly, it's important to define the concepts of team building, incentives, and seminars.

A seminar is an event where participants gather to exchange ideas, knowledge, or attend lectures on a specific subject. The main purpose of a seminar is truly knowledge sharing and learning. They can be formal or informal, held at the workplace or offsite, and last from a few hours to several days.

On the other hand, team building aims to strengthen team cohesion through various activities organised outside the work environment. These activities may focus on learning, skill-building, or simply fostering a better team spirit. Team building can be very formal or entirely informal, organised at the workplace or abroad, and often extends from a single day to multiple days.

Finally, incentives often serve as rewards for employees, business partners, or clients. They motivate employees to achieve a goal or reward them for achieving results. Incentives often have a relaxed atmosphere, aiming to strengthen bonds and facilitate better understanding.

It's important to keep in mind that these activities are of paramount importance. They aim to enhance team cohesion, foster collaboration, and improve workplace well-being. They, therefore, contribute to better overall company performance and reinforce feelings of pride and belonging.

Reason 1: The element of surprise

Many have never set foot on a cruise ship, so the surprise factor will be at its peak, and discovering something new will undoubtedly increase participation rates and employee engagement. Additionally, you'll have the opportunity to take your employees to destinations they may have never visited before. Finally, it will also be a chance to experience extraordinary activities.

Reason 2: Flexibility

We collaborate with over 25 different cruise companies, allowing us to customize your event according to your specific needs. This ranges from chartering a sailboat to booking a few cabins on larger ships or opting for more intimate ships on rivers around the world.

The flexibility of port stops allows participants to join and leave the ship at specific stops, improving the efficiency of travel for employees and potentially reducing costs for external speakers who can then join the event for just a few days.

Additionally, it's possible to embark on a cruise without having to take a plane. From London, we can consider the following ports :

  • London Tilbury is accessible by public transport or car

  • Southampton port which is 2 hours drive

  • Dover is 2 hours drive away

  • Portsmouth is 2.5 hours by car

  • Bristol is 2.5 hours away

  • Liverpool is 4.5 hours away

* All the ports are also accessible by public transport

Reason 3: Mixing Business with Pleasure

With multiple itinerary options available, it's always possible to combine fun activities with professional ones during the same trip. You can organize conferences during sea days, gym classes or meditation, group treasure hunts in a big city, mountain hikes, visits to historical sites, and more while you are at port. The possibilities are endless! It's also possible to combine the itinerary with visits to branches or clients abroad.

Reason 4: Something for everyone

There are as many ships as there are atmospheres, and sometimes even the same ship offers many different atmospheres. Each employee will find something to enjoy, whether it's sports facilities or running tracks for the athletic, spas, pools, and jacuzzis for those seeking relaxation, water parks, slides, and karting for the young at heart, and finally gathering in the evening for a good meal, drinks at the bar, or enjoying a spectacular show together. This diversity of activities and atmospheres ensures the satisfaction of all your employees and allows activities to be tailored to your company's image.

Reason 5: High Participation Rate

We've noticed that the participation rate in activities is higher on a cruise ship than in a traditional hotel because it's difficult to escape from scheduled activities. Being on a ship, a confined space, it's quite challenging to hide away all day to avoid participating in activities. This ensures an optimal return on investment for both the company and the stakeholders.

Reason 6: Gastronomy and Quality Service

The cruise industry is known for offering the highest staff-to-guest ratio in the tourism industry, not to mention the gourmet meals served on board. This further enhances attachment to your company and feelings of gratitude. Large communal tables also encourage exchanges and strengthen group cohesion.

Why Choose Ifyoucruise?

We have several strengths to make this event a real success. Firstly, we have an extensive network and collaborate with various cruise companies. After a thorough study of your project, we can find the company, ship, and itinerary that ticks all (or most) of the boxes. Secondly, we travel extensively to many destinations, so we also have in-depth knowledge of destinations and excursions to offer. Thirdly, some team members have worked in the banking sector and have participated in seminars, team building, and incentives, combined with other team members who have a comprehensive career in tourism. This creates a perfect synergy for organising your events!

Trust our team to make your event an unforgettable success!

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Article Tags: Business, Team Building, Cruise,

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